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in: Loyalty Industry
Small Business Cardholders Get a Boost in Rewards with Ink Plus from Chase
Chase demonstrates how targeting loyalty program features can drive uptake

Today, Ink from Chase, the business card portfolio from Chase Card Services, a division of JPMorgan Chase & Co. JPM 0.00% , announced an enhanced rewards program for the Ink Plus(SM) credit card. With this program, cardholders can rapidly accumulate points customized for small business owners, featuring five points per dollar spent at office supply stores and on cellular phone, landline, Internet and cable TV services; two points per dollar spent at gas stations and hotels, and one point on all other spending.

"We are continually enhancing our products and services to meet the changing needs of small businesses," said Richard Quigley, president of Ink from Chase. "Ink Plus joins the existing Ink product line-up that includes Ink(SM) Classic, Ink Cash(SM) and Ink Bold(SM), and offers premium travel rewards. Small business owners can choose the card that best suits their purchasing habits, all while earning rewards on the everyday spend of their business."