ACCENT Marketing Services, LLC, a member of the MDC Partners Network and provider of customer engagement solutions, announced it has acquired the Licensed Agent line of business from a leading insurance solutions provider.
Under the agreement, ACCENT will retain the provider's employees and management as well as assume its client contracts specifically related to the company's Licensed Agent line of business. Additionally, ACCENT will lease space in an existing call center facility located in Harlan, Iowa, expanding its footprint to eleven locations across North America, the Caribbean and the Philippines. ACCENT's new facility will accommodate up to 70 seats and will serve as a dedicated insurance customer engagement center to serve the needs of existing and future clients.
"Due to evolving regulation, we've seen a growing demand for licensed agents that can go beyond the traditional two-tier model of verifying the purchase of health and insurance products to perform the field agent role of selling policies, additional coverage and add-on protection across all stages of the customer lifecycle," said Tim Searcy, ACCENT's CEO. "With the addition of this new line of business, we can now leverage the specialized skills of licensed agents to expand our customer engagement capabilities within the insurance and financial services industries."