IVR and survey utility leader Plum Voice has released a new version of Plum Survey that provides market researchers and enterprises with a multi-modal survey platform ideal for data collection. Plum Survey 1.7 includes features that help market researchers and enterprises increase data collection rates while improving the quality and accuracy of information gathered from respondents via automated phone surveys. "With the platform’s new enhancements and features, collecting actionable data from respondents has never been easier,” says Plum Voice CEO Andy Kuan. “Market researchers can now easily create and deploy any type of survey over the phone, web, mobile device or social media website.”

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